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Dongsheng Road Knitted Fabric Market Tells the Fable about Business Attraction

Published: 2009-08-10

 


On July 25, Mr. Wang just returned from the outside and saw the notices printed on A4 paper on the gate of District C, Dongsheng Road Market, one was a notice about "the Salesrooms of China Textile City Knitted Fabric Market Attracting Business publicly" released on July 22, and the other was the notice about "Knitted Fabric Market's Business Attraction Temporarily Closed " released on July 25. After reading this, Mr. Wang realized that the business attraction work for the salesrooms on the second and third floors had finished.

 


Only in two days, the salesrooms on the second and third floors of District C, Dongsheng Road Market all rented out. This was a miracle in the business attraction history of China Textile City markets. The salesrooms returned by the first group of commercial tenants became very popular only by promoting in a different way. The salesrooms rented out so quickly that lots of people can not have the opportunities to rent a salesroom.

 


Last year, District C of Dongsheng Road Market attracted the business in the whole society. However, though more than 200 business households were attracted, they did not do the business with a settled mind but withdrew the salesrooms to the market corporation. In the first half of this year, the market corporation held the meetings several times and thought of the ways to attract business for District C prosperity. In July, the company made a second scheme for business attraction and positioned District C of Dongsheng Road Market as "China Textile City Knitted Fabric Market", and wanted to attract "Knitted Fabric Business Households".

 


On July 22, a notice that some salesrooms on the second and third floors of District C was in business attraction openly to the society, the rental term from Oct. 1, 2009 to Dec. 31, 2014, was posted. According to the actual situation, the market adopted the methods of the large operators having the priority to select the houses first, selecting the house on the spot or at random. The market also specified the salesroom was not admitted to transfer or sublet to others within one year.

 


"On the following day when the notice was posted, people made a long line at the door of business attraction office. We let the people select the houses on the spot like the real estate company selling houses. The people who register first can select first and get the key of the salesrooms at the site." said Xu Lixin, vice general manager of Dongsheng Road Market Co., Ltd. taking the responsibility to attract business. This method was very effective. All the idle salesrooms rented out within two days.

 

 

 

 


Source: Shaoxing County Newspaper 

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